EaseMyTrip.com, a leading online travel platform in India, is making significant strides in its global expansion with official entries into the Brazilian and Middle Eastern markets, along with a strategic investment in the United States. To support this growth, the company has established two wholly owned foreign subsidiaries: Easy Trip Planners Do Brasil Ltda. in Brazil and Easy Trip Planners Limited in Saudi Arabia. This move reinforces EaseMyTrip’s international presence and aligns with its goal of expanding in key global markets.
Brazil’s travel market, valued at $21.6 billion in 2023, is expected to grow to $22.3 billion by 2028. Similarly, Saudi Arabia’s tourism sector is projected to reach $53.2 billion in 2024, growing at a compound annual growth rate (CAGR) of 8.4%, with estimates pointing to a surge to $110.1 billion by 2033. With these favorable growth trends, EaseMyTrip is well-positioned to seize the dynamic opportunities in both regions, expanding its market share and influence in the global tourism sector.
Further strengthening its presence in the Middle East, EaseMyTrip’s UAE subsidiary has made strategic investments in two Dubai-based companies: Ease My Trip Tours L.L.C (EMT Tours) and Ease My Trip Holiday Homes L.L.C (EMT Holiday). With the UAE’s tourism sector projected to contribute AED 236 billion to the national economy in 2024, accounting for 12% of the country’s GDP, this expansion is timely. EMT Tours will specialize in inbound and outbound tour operations, while EMT Holiday will focus on the rapidly growing vacation home rental market. These initiatives will diversify EaseMyTrip’s service offerings, allowing it to capitalize on the region’s thriving tourism landscape.
In addition, EaseMyTrip has expanded its footprint in the U.S. through a strategic investment in EaseMyTrip USA, enhancing its operational capabilities and bolstering its market presence. The U.S. tourism industry is on track to contribute a record-breaking $2.36 trillion to the nation’s economy, providing EaseMyTrip with a strong platform to leverage the growth of one of the world’s largest travel markets.